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CM708: Principles and Practices of Advertising

This guide supports COM CM708.

About This Guide

This guide provides research resources and information related to COM CM708: Principles and Practices of Advertising. 

The index on the left-hand side of the guide brings you to pages with relevant databases for your course project and assignments.

Top Sources

Assistant Head, Information Services

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Kathleen Berger
Room 318E
Pardee Library

Head, African Studies Library

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Beth Restrick
African Studies Library
6th floor, Mugar Memorial Library

Mon-Fri, 9am- 5pm
Subjects: African Studies