Featured New Titles
- Social Impact of Wine Marketing: The Challenge of Digital Technologies to Regulation Reveals new digital approaches in wine marketing and compares them to traditional advertising. Explains inefficiencies in alcohol self-regulation, legislation and weaknesses of public health programs. Investigates the role of celebrities, luxury marketing, and gender or age targeting.
- Wineinformatics: A New Data Science Application Wineinformatics is a new data science application with a focus on understanding wine through artificial intelligence. Thousands of new wine reviews are produced monthly, which benefits the understanding of wine through wine experts for winemakers and consumers. This book systematically investigates how to process human language format reviews and mine useful knowledge from a large volume of processed data.
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- BU Gastronomy Cookbook Library Catalog on LibraryThing Catalog of 3600+ cookbooks and other food studies titles held by the Cookbook Library, a non-circulating collection housed within the Gastronomy program in the Fuller Building,
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