Articles from trade publications: ABI-Inform, Business Source Complete, Lexis/Nexis and Factiva are a possible source for radio, TV and cable advertising rates. Also articles from the Boston Business Journal are another possible source. Articles from journals: Broadcast & Cable and Television Week are a possible source for advertising rates.
Mintel reports provide information on markets for consumer products, travel, lifestyles, and leisure. Our subscription predominately covers products and markets in the United States. Each report combines data & analysis of the competitive landscape and consumer profiles.
You can also check the Research Guide: Marketing for more complete sources for: