Introduction to Company and Industry Research

This guide introduces the company and industry resources available through BU Libraries, highlighting their relevance across various academic disciplines. Whether you're a student tackling an academic project involving company and industry research or a job seeker exploring potential employers, this guide will help you navigate these valuable resources.

Here are a few ways that company and industry research can be applied across different fields:

• Business and Management: Analyzing market trends, competitive landscapes, and operational efficiency.

• Computer Science and Engineering: Technological advancements, industry disruptions, and market demands for innovation.

• Economics and Finance: Industry structure, market performance, investment opportunities, and risk management.

• Education: Investigating educational technology, market trends, and industry needs.

• Hospitality: Understanding market trends, competitive strategies, and operational best practices.

• Political Science: Examining corporate lobbying, government regulation, and public policy.

• Psychology: Studying consumer behavior, organizational culture, and leadership.

• Sociology: Analyzing organizational structures, labor markets, and societal implications of industries.

Company and industry research can also help job seekers with tasks like identifying prospective employers and preparing for interviews. For more information, visit the Resources for Job Seekers page.