Hispanic Heritage Month
National Hispanic Heritage Month is observed from September 15 to October 15 by celebrating the histories, cultures and contributions of American citizens whose ancestors came from Spain, Mexico, the Caribbean and Central and South America.
The day of September 15 is significant because it is the anniversary of independence for Latin American countries Costa Rica, El Salvador, Guatemala, Honduras and Nicaragua. In addition, Mexico and Chile celebrate their independence days on September 16 and September 18, respectively. Also, Columbus Day or Día de la Raza, which is October 12, falls within this 30 day period.
Source: Hispanic Heritage Month Site
Featured Books for Hispanic Heritage Month
Latinx Business Success: How Latinx Ingenuity, Innovation, and Tenacity Are Driving Some of the World's Biggest Companies by Location: OnlinePublication Date: 2021A full picture of how to succeed in modern leadership and how to close the digital divide that keeps Latinx people underrepresented in positions of authority.
The New Entrepreneurs: How Race, Class, and Gender Shape American Enterprise by Location: Online and Pardee Stacks HD2358.5.U62 V35 2011Publication Date: 2011With a focus on a diverse group of Latino entrepreneurs, this book explores how class, gender, race, and ethnicity all shape Latino entrepreneurs' capacity to achieve the ever elusive "American Dream".
Latino Small Businesses and the American Dream by Location: OnlinePublication Date: 2011Reviewing the latest research on formal and informal economies within urban communities of color, this book bridges the gap between understanding these institutions and the kind of practice that best enables social and economic improvement. Delgado explains how to identify and mobilize resources to better develop these businesses.
Books for Hispanic Heritage Month
Leading Latino Talent to Champion Innovation by Location: OnlinePublication Date: 2014One of the most influential factors of the 21st century is the Latino community--how the culture views, defines, and helps lead innovation in the United States. The authors help you learn how to prepare, recruit, and position knowledge workers with this cultural background to contribute innovation successes to their firms.
Advancing U.S. Latino Entrepreneurship: A New National Economic Imperative by Location: OnlinePublication Date: 2020Examines business formation and success among Latinos by identifying ways to enhance entrepreneurship and understanding the sociopolitical contexts of these choices.
Hispanic Entrepreneurs in The 2000s: An Economic Profile and Policy Implications by Location: OnlinePublication Date: 2013Drawing on rich quantitative data, Alberto Dávila and Marie T. Mora examine key economic issues facing Hispanic entrepreneurs, and analyze the varying effects that these factors have on subsets of the Hispanic community, while considering gender and immigrant status.
Latinos, Inc.: The Marketing and Making of a People by Location: OnlinePublication Date: 2012In this important, original, and entertaining book, Arlene Dávila provides a critical examination of the Hispanic marketing industry and of its role in the making and marketing of U.S. Latinos. She scrutinizes the complex interests that are involved in the public representation of Latinos as a generic, homogenous group.
An American Story: Mexican American Entrepreneurship and Wealth Creation by Location: Pardee Stacks E184.M5 B89 2009Publication Date: 2009In an atmosphere where the Mexican American population is viewed in terms of immigrant labor, this edited book examines the strong tradition of wealth creation and business creation within this population.
The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy by Location: Pardee Stacks HF5415.1.S76 2011Publication Date: 2011Brand marketing expert Steve Stoute connects companies with a diverse, growing consumer base through the history and language of hip-hop. Stoute's knowledge and observations allow readers to find success in a new generation's bold reinterpretation of the American Dream.
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