New and Featured Books at Pardee Library

In today's fast-paced digital landscape, organizations face an ever-increasing volume of data that holds immense potential for driving business success. This book is a comprehensive guide that unveils the transformative power of data and provides actionable insights to cultivate a data-driven organizational culture.

Unequal access to technology and the revenue it creates is one of the most pressing issues in the United States. Congressman Ro Khanna tackles these challenges head-on and imagines how the digital economy can create opportunities for people across the country without uprooting them.

Many businesses are moving into uncharted territory as they determine how to move from an analog past to a digital future effectively. The startling and often unacknowledged truth is that the promise of digital transformation can only be realized when we find a way to balance it with the promise of people. Restoring the Soul of Business challenges you to move forward with the kind of balance that capitalizes transformation and produces one great success after another.

Data is replacing money as the driver of market behavior. Big finance and big companies will be replaced by small groups and individual actors who make markets instead of making things: think Uber instead of Ford, or Airbnb instead of Hyatt. This is the dawn of the era of data capitalism, and this book provides the indispensable roadmap for securing a better future.

Foroohar tells the story of how Big Tech lost its soul--and ate our lunch. Through her skilled reporting and unparalleled access--won through nearly thirty years covering business and technology--she shows the true extent to which behemoths like Google, Facebook, Apple, and Amazon are monetizing both our data and our attention, without us seeing a penny of those exorbitant profits.

Melding the long-term history of technology with the latest headlines and findings of computer science and social science, The Efficiency Paradox questions our ingrained assumptions about efficiency, persuasively showing how relying on the algorithms of digital platforms can in fact lead to wasted efforts, missed opportunities, and, above all, an inability to break out of established patterns

In clear, conversational language, Davenport explains what big data means--and why everyone in business needs to know about it. With dozens of company examples, including UPS, GE, Amazon, United Healthcare, Citigroup, and many others, this book will help you seize all opportunities--from improving decisions, products, and services to strengthening customer relationships.