Companion CD rom available at the Pardee Circulation Desk.
HF5548.32 .W545 2007
See the Boston Universities Library web catalog.
electronic commerce
internet advertising
internet marketing
mobile marketing
social media
For further research assistance see the Get Help box in the left column on the homepage of this guide,
or email the guide author from the profile box on the right.
There are several ways you can obtain books or articles that we do not own. These include:
WorldCat Discovery. WorldCat Discovery allows current BU faculty, staff, and students to borrow books directly from other Boston Library Consortium libraries. Turnaround time is approximately three working days. (How to use WorldCat Discovery)
Interlibrary Loan. Interlibrary Loan services allow current BU faculty, staff, and students to request books, articles, book chapters, and other materials that our ILL staff will obtain from other libraries. Books generally take 2-4 weeks to arrive; articles are generally delivered electronically within 1-2 days.
ILL online request forms for all patrons except those affiliated with the Schools of Law and Medicine
Law Library's interlibrary loan page for Law School affiliates
Alumni Medical Library’s ILL form for Medical School affilliates
For general inquires to the Interlibrary Loan office, please call (617) 353-3706 or email ILLMML@bu.edu.
Mintel reports provide information on markets for consumer products, travel, lifestyles, and leisure. Our subscription predominately covers products and markets in the United States. Each report combines data & analysis of the competitive landscape and consumer profiles.
The following databases index articles from a variety of magazines, journals, and newspapers:
Provides worldwide full text coverage of local and regional newspapers, trade publications, business newswires, press release wires, media transcripts, news photos, business-rich websites, investment analyst reports, market research reports, country and regional profiles, company profiles, historical market data. Date coverage varies by publication.