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JO501: Introduction to Business and Economics Reporting

This guide supports COM JO 501: Introduction to Business and Economics Reporting .

Finding Library Resources

The following tools can help you find online and print resources available on the Pardee Library Home Page.

Find Business Databases

Check out an alphabetical list of all business databases available to you:
To locate the best database for your research:
Go to Find Business Articles and Data
Selected Databases:
The Hoover's Company Records Database contains information for more than 40,000 major public and private companies worldwide. In-Depth Records include overviews and histories, up to 10 years of key financial and employment data, lists of products and key competitors, names of key officers, addresses, and phone and fax numbers.

MarketLine (formerly Datamonitor) Company Profiles
Type the company name into the search box. The MarketLine (formerly Datamonitor) report includes a revenue analysis, a SWOT analysis, top competitors, major products & services and a company view.
MarketLine (Formerly Datamonitor) Industry Profiles provide profiles on industries worldwide and are available through the Business Source Complete database. Each industry profile includes a market overview, market share, market size, leading companies in the industry and market forecasts. To locate an industry survey, type the industry name in the search box, select title from the drop-down menu and click on the Search button.

Locate Books in the BU Libraries

Reference Collection –  The Pardee Library Reference Collection includes books on market share data, industry ratios, demographics and consumer segments. 

Listed below are a few selected titles:

Best Customers

Industry Norms and Key Business Ratios

Who's Buying Apparel

BU Libraries Search (Catalog) – Locate a book about your company or industry.

Find eJournals

To search for an eJournal: Go to eJournals search

Assistant Head, Information Services

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Kathleen Berger
Room 318E
Pardee Library

Communication, Media, & Film Librarian

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Laura Jenemann
Mugar Library