Books
Locate books on innovation in BU Libraries Search (Catalog) by using keyword "Innovation".
Build: An Unorthodox Guide to Making Things Worth Making by
Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia. So that's what this book is. An advice encyclopedia. A mentor in a box. Written for anyone who wants to grow at work--from young grads navigating their first jobs to CEOs deciding whether to sell their company--Build is full of personal stories, practical advice and fascinating insights into some of the most impactful products and people of the 20th century. Each quick 5-20 page entry builds on the previous one, charting Tony's personal journey from a product designer to a leader, from a startup founder to an executive to a mentor. Tony uses examples that are instantly captivating, like the process of building the very first iPod and iPhone. Every chapter is designed to help readers with a problem they're facing right now--how to get funding for their startup, whether to quit their job or not, or just how to deal with the jerk in the next cubicle. Tony forged his path to success alongside mentors like Steve Jobs and Bill Campbell, icons of Silicon Valley who succeeded time and time again. But Tony doesn't follow the Silicon Valley credo that you have to reinvent everything from scratch to make something great. His advice is unorthodox because it's old school. Because Tony's learned that human nature doesn't change. You don't have to reinvent how you lead and manage--just what you make. And Tony's ready to help everyone make things worth making.
Location: Pardee Stacks HB615 .F254 2022Publication Date: 2022
The Essential HR Guide for Small Businesses and Startups by
Features tried-and-true, ready-to-use tools, examples, and resources, this guide teaches the nuts and bolts of HR for small businesses and startups and is the perfect desk reference for any organization who may not have the financial resources to invest in a fully-staffed HR department. Guides readers through the HR essentials, including developing policies and organizational best practices, managing and measuring performance, driving engagement and cultivating a culture, understanding legal obligations, assessing, risk, and guidance for developing leaders.
Location: OnlinePublication Date: 2020
Innovator's Playbook: How to Create Great Products, Services & Experiences Your Customers Will Love by
Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies. Yet innovation is hard, risky and rarely successful. Most innovations and startups fail because of a lack of focus on the front end of the innovation process where customer needs are researched, insights are distilled, solutions are ideated, prototyped and tested and business models are shaped. But innovation doesn't have to be this way. In Innovator's Playbook, author and leading Design Thinking expert Nathan Baird shares his 20 years of hands-on experience, tools and methods for developing a winning customer-centric approach to innovation. This book will teach you how to apply the design thinking method to innovation and help you to innovate better with five practical and proven stages: 1. Build the right team for innovation. 2. Better understand your customer through empathy. 3. Distill and refine customer-centric needs and insights. 4. Unleash your team's creativity to create fresh new ideas to address customer needs. 5. Experiment and validate desirable, feasible and viable solutions. Innovator's Playbook helps entrepreneurs, corporate teams, startups and leaders across all levels to use design-led methodologies for start-to-finish innovation success.
Location: OnlinePublication Date: 2020
Institutional Reform for Innovation and Entrepreneurship: An Agenda for Europe by
This book is open access under a CC BY 4.0 license. The authors of this book advise the economies of the European Union to become more entrepreneurial in promoting innovation and economic growth. The authors propose a reform strategy with respect to several aspects to achieve this goal. Starting with the rule of law and the protection of property rights; the tax system; the authors deal with regulations governing savings, capital and finance, and the organization of labor markets and social insurance systems. Framework strategies related to the regulations governing goods and service markets, bankruptcy and insolvency are also put forward. A core understanding and future path is also provided towards R&D, commercialization and knowledge spillovers; human capital investments; and informal institutions.
Location: OnlinePublication Date: 2017
Out-Innovate: How Global Entrepreneurs from Delhi to Detroit are Rewriting the Rules of Silicon Valley by
"The new playbook for innovation and startup success is emerging from beyond Silicon Valley - at the "frontier." Startups have changed the world. In the United States, many startups, such as Tesla, Apple, and Amazon, have become household names. The economic value of startups has doubled since 1992 and is projected to double again in the next fifteen years. For decades, the hot center of this phenomenon has been Silicon Valley. This is changing fast. Thanks to technology, startups can now take root anywhere - and they are, from Delhi to Detroit to Nairobi to Sao Paulo. Yet despite this globalization of startup activity, our knowledge of how to build successful startups is still drawn primarily from Silicon Valley - over the years, countless books, blogs, and speeches have codified this model, prescribing what a startup should look like and how it should be run. As venture capitalist Alexandre Lazarow shows in this insightful and instructive book, this Silicon Valley "gospel" is due for a refresh - and it comes from what he calls the "frontier," the growing constellation of startup ecosystems, outside of the Valley and other major economic centers, that now stretches across the globe. The frontier is a truly different world where startups often must cope with political or economic instability and lack of infrastructure, and where there might be little or no access to angel investors, venture capitalists, or experienced employee pools. Under such conditions, entrepreneurs must be creators who build industries rather than disruptors who change them because there are few existing businesses to disrupt. The companies they create must be global from birth because local markets are too small. They focus on resiliency and sustainability rather than unicorn-style growth at any cost. With rich and wide-ranging stories of frontier innovators from around the world, Out-Innovate is the new playbook for innovation - wherever it has the potential to happen.
Location: OnlinePublication Date: 2020
The Power of Conferences: Stories of serendipity, innovation and driving social change by Location: OnlinePublication Date: 2017
Quirky : The Remarkable Story of the Traits, Foibles, and Genius of Breakthrough Inovators Who Changed the World by Location: Pardee Library New Book Shelf T39 .S3185 2018
Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment by
This new book explores how firms achieve competitive advantage in a disruptive, digital and globalized business landscape. An integrative framework, 'The Four Rs of Competitive Success', is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalization and international markets (reach), and physical and virtual location (roots). It then explains how competitive advantage is achieved through an interaction of these four drivers against the backdrop of a globalized and digitized world. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft. Unlocking Strategic Innovation is concise, applied reading for postgraduate students studying international business, corporate strategy, innovation and digital strategy, as well as academics in the field. It will also be important reading for practitioners looking to gain further understanding of how firms compete and flourish in a global and technology-driven environment.
Location: OnlinePublication Date: 2021
Locate books on startups in BU Libraries Search (Catalog) by using keyword "Startups".
Catch of the Decade: How to Launch, Build, and Sell a Digital Business by
'Gabby and Hezi were always the most looked-up-to duo in ecommerce and they truly taught me how to trade!' Nick Molnar, CEO, Afterpay 'The Leibovich brothers are pioneers of Australian ecommerce. You cannot afford to not read this book.' Christine Holgate, Group Chief Executive Officer & Managing Director, Australia Post Real stories and advice from digital entrepreneurs who have learned what it takes to succeed In Catch of the Decade, two of Australia's most successful online superstars reveal how they've built, launched, merged, and sold some of the most disruptive businesses in Australia today: Catch, Scoopon, Menulog and Luxury Escapes. This book contains little-known secrets and strategies that will help you shorten your learning curve, avoid mistakes, and bring your business dream alive. The wisdom revealed in this book is hard won: brothers Gabby and Hezi Leibovich started with no money and no connections, turned their drawbacks into assets, and came out on top. You'll learn how they rode the waves of entrepreneurialism and worked their way up. Learn proven tips to define, disrupt and dominate a sector or industry, straight from entrepreneurs who achieved their billion-dollar dreams. Read hard hitting, no bull nuggets of wisdom in the areas of customer service, PR, Buying and trading, engaging investors and more. Market-tested strategies for building big brands, creating high-performing teams and fostering a world-class entrepreneurial culture. For the first time, the Leibovich brothers are telling their story, in their own words, and you'll learn how they got where they are today. Follow in their footsteps with over 200 bite-sized entries that are both inspirational and useful. Pick up Catch of the Decade and get moving!
Location: OnlinePublication Date: 2020
The Essential Entrepreneur: What it Takes to Start, Scale, and Sell a Successful Business by
A toolkit for entrepreneurial success In The Essential Entrepreneur, celebrated entrepreneur and business strategist Richard Turner delivers a practical, step-by-step approach to starting and growing a thriving enterprise. If you're ready to take your fledgling business to the next level--and finally follow that brilliant big idea--this guide covers everything you'll need to navigate the challenges ahead. Richard shares straightforward advice and hands-on, real-world lessons outlining the key points you need to know to start and grow your venture. And his lessons are supported by the experience and wisdom of a panel of diverse experts: Tobi Pearce (co-founder of SWEAT), Flavia Tata Nardini (of Fleet Space), Simon Haigh (of Haigh's Chocolates), and Kirsten Bernhardt (skilled investment manager). You'll discover how to: Make a splash in your industry by taking advantage of market weaknesses, disrupting the status quo and creating new openings Sort the good ideas from the bad: validate your business (whether it's a product or a service) and maximise its value Position your brand so that what you do is clear and instantly recognisable Create a business plan that really works, factoring in timing, going to market, managing finance, managing growth and more Understand the logistics of a successful and profitable operation, from sourcing suppliers to production, warehousing and distribution Most small businesses struggle to get moving. This is the book that will help you get ahead in the race. A can't-miss resource for start-up entrepreneurs and business owners, The Essential Entrepreneur outlines everything you need to know to hit the ground running.
Location: OnlinePublication Date: 2022
Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff by
Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson. Many leaders see their roles as presidents/managers, with a primary focus on keeping results consistent with past performance and on budget. These kinds of leaders make important contributions but rarely leave a mark on the businesses they serve. For those wanting to make a lasting impact, new skills are required. Joel Peterson calls these higher-level leaders "entrepreneurial leaders," and they create durable enterprises that deliver on their promise. After three careers and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel Peterson is often sought as a mentor and coach by leaders and aspiring leaders. He has worked with all types of leaders and considers the entrepreneurial leader to be the highest level of influence. In Entrepreneurial Leadership, Peterson lays out a path to achieving this summit with a series of leadership maps organized around the four essential basecamps: Establishing Trust Creating a Sense of Mission Building a Cohesive Team Executing and Delivering Results These core philosophies, while easy to summarize, can be extremely difficult to implement. This book of maps and mindsets is aimed at those who hope to lead others, help them achieve their best, break new barriers, change the status quo, create a legacy, develop a brand, and enjoy a life-altering experience. Let Entrepreneurial Leadership guide you on your journey.
Location: OnlinePublication Date: 2020
From Starting Small to Winning Big: The Definitive Digital Marketing Guide for Startup Entrepreneurs by
Digital Marketing Guide for Start-up Entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and executing their digital marketing strategy from scratch to achieve the goals they have set for their start-ups. Topics covered in this book include search engine optimization, content marketing, social media marketing, search engine marketing, and online reputation management are essential for entrepreneurs to learn and master for the success of their start-up. The author guides entrepreneurs in establishing a digital presence of their startups to jet fuel their business growth. He brings in real-life examples and insights gained from executing digital marketing strategies for start-ups and small businesses. This book is perfect for start-up entrepreneurs, founders, marketers, and small business owners who are unaware of digital marketing concepts and how to use digital marketing for their advantage. It will give them practical tips on applying digital marketing to increase their brand awareness and sales-a concise book that can be completed quickly. The text serves as a reference guide for start-up entrepreneurs, to which they can always come back to while setting up and executing their digital marketing strategy.
Location: OnlinePublication Date: 2020
The Promise and Peril of Entrepreneurship: Job Creation and Survival Among U.S. Startups by
A clearer view of entrepreneurship, based on new comprehensive data, that upends what we know about job creation and survival among US startups.Startups create jobs and power economic growth. That's an article of faith in the United States—but, as The Promise and Peril of Entrepreneurship reveals, our faith may be built on shaky ground. Economists Robert Fairlie, Zachary Kroff, Javier Miranda, and Nikolas Zolas—working with Census Bureau microdata—have developed a new data set, the Comprehensive Startup Panel, that tracks job creation and the survival of every startup in the country. In doing so, they recalibrate our understanding of how startups behave in the US economy. Specifically, their work seeks to answer three critical questions: How many jobs does each entrepreneur create? Do those jobs disappear quickly? And how long do entrepreneurial enterprises survive?Job creation and survival rates are, the authors conclude, much lower than those reported by official federal sources. Such discrepancies emerge from the more comprehensive picture drawn from this new data set—a picture that, for instance, highlights the important but understudied differences between employer firms (startups that hire people) and nonemployer firms (startups that do not initially hire people but may do so in later years as they grow). This reframing captures the vast number of businesses that start with no employees, a number largely missing from the statistics underpinning the mythos of the riskiness of entrepreneurship. The book also explores who owns startups—focusing on differences by race and ethnicity.With its new, wider view of the realities of job creation and survival among startups, The Promise and Peril of Entrepreneurship has significant implications for economic policymaking and research, and for the billions of dollars that the government and the private sector invest in promoting entrepreneurship.
Location: OnlinePublication Date: 2023
The Startup Community Way by
We are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. These principles are adopted in many startup communities throughout the world. And yet, much more work is needed. Startup activity is highly concentrated in large cities. Governments and other actors such as large corporations and universities are not collaborating with each other nor with entrepreneurs as well as they could. Too often, these actors try to control activity or impose their view from the top-down, rather than supporting an environment that is led from the bottom-up. We continue to see a disconnect between an entrepreneurial mindset and that of many actors who wish to engage with and support entrepreneurship. There are structural reasons for this, but we can overcome many of these obstacles with appropriate focus and sustained practice. No one tells this story better than Brad Feld and Ian Hathaway. The Startup Community Way: Evolving an Entrepreneurial Ecosystem explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments. The Startup Community Way is an explanatory guide for startup communities. Rooted in the theory of complex systems, this book establishes the systemic properties of entrepreneurial ecosystems and explains why their complex nature leads people to make predictable mistakes. As complex systems, value creation occurs in startup communities primarily through the interaction of the "parts" - the people, organizations, resources, and conditions involved - not the parts themselves. This continual process of bottom-up interactions unfolds naturally, producing value in novel and unexpected ways. Through these complex, emergent processes, the whole becomes greater and substantially different than what the parts alone could produce. Because of this, participants must take a fundamentally different approach than is common in much of our civic and professional lives. Participants must take a whole-system view, rather than simply trying to optimize their individual part. They must prioritize experimentation and learning over planning and execution. Complex systems are uncertain and unpredictable. They cannot be controlled, only guided and influenced. Each startup community is unique. Replication is enticing but impossible. The race to become "The Next Silicon Valley" is futile - even Silicon Valley couldn't recreate itself. This book: Offers practical advice for entrepreneurs, community builders, government officials, and other stakeholders who want to harness the power of entrepreneurship in their city Describes the core components of startup communities and entrepreneurial ecosystems, as well as an explanation of the differences between these two related, but distinct concepts Advances a new framework for effective startup community building based on the theory of complex systems and insights from systems thinking Includes contributions from leading entrepreneurial voices Is a must-have resource for entrepreneurs, venture capitalists, executives, business and community leaders, economic development authorities, policymakers, university officials, and anyone wishing to understand how startup communities work anywhere in the world
Location: OnlinePublication Date: 2020
The Startup Master Plan: How to Build a Successful Business from Scratch by Location: OnlinePublication Date: 2022
Student Start-Ups: the New Landscape of Academic Entrepreneurship by
There has been a substantial rise in the number of entrepreneurship courses and programs at colleges and universities. Despite the rapid rise of undergraduate entrepreneurship, there have been few academic studies of this phenomenon. Little is known about the antecedents and consequences of these activities. Student Start-Ups: The New Landscape of Academic Entrepreneurship is the first book of its kind on student entrepreneurship. It sets out to provide a structured approach to understanding the development of the phenomenon by synthesizing and offering the best available quantitative data and new case studies from a range of countries and universities. In doing so, they present the evolution of different models of student entrepreneurship with insights and implications for practice, policy and research.
Location: Pardee Stacks HB615 .W69 2020Publication Date: 2020
Locate books on social entrepreneurship in BU Libraries Search (Catalog) by using keyword "Social Entrepreneurship".
Businesses with a Difference: Balancing the Social and the Economic by
Market-based social economy firms such as social enterprises, social purpose businesses, co-operatives, credit unions, and community economic development corporations aim to meet distinct social needs while making money. Do these types of businesses have the potential for growth in the modern economy? Are they destined to function only in areas where conventional firms cannot achieve a sufficient rate of return? Or will the role of social economy organizations change as businesses begin placing more emphasis on corporate social responsibility? Building on the popular 2010 collection Researching the Social Economy, Businesses with a Difference explores the challenges and opportunities faced by firms that seek a genuine balance between their social and economic objectives. Through international case studies, including comparative analyses, this innovative collection highlights the unique issues that must be addressed when associations are accountable not to investors and shareholders, but instead to ordinary people.
Location: OnlinePublication Date: 2020
Putting the Heart Back into Business: How to Place People, Planet, and Purpose at the Core of What You Do by
In this uniquely honest and ground-breaking book, entrepreneur Andrew Thornton and coach Eudora Pascall propose a better way of being in business - one that enables everyone to truly be themselves, harnesses people's strengths and individuality, and puts people and planet first - whilst trusting that profit will still follow.
With the inspiring story of the transformation that took place in a multicultural North London supermarket as a backdrop, Andrew and Eudora demonstrate the huge impact and positive difference that running a heart-centred business can make on the lives of the people you work with and the world you live in too.
Through a wealth of illuminating real-life stories, insightful case studies and a host of practical tips and expert guidance, you'll be empowered to start a journey of self-discovery that will help you:
Understand your purpose in life and business
Become a more authentic, caring leader
Address prejudice, inequality and division
Untie the knots the prevent progress
Approach life and business from an exciting new perspective
By discovering how to put the heart into your business you can turn problems into opportunity, build enduring strength and resilience, and take positive action against the huge challenges faced by both businesses and the world alike.
Location: OnlinePublication Date: 2022
Social Entrepreneurship and Enterprises in Economic and Social Development by
Explains how and why it's important to integrate social entrepreneurship and social enterprises with social and economic development.
Location: OnlinePublication Date: 2021
Locate books on cultural entrepreneurship in BU Libraries Search (Catalog) by using keyword "Cultural Entrepreneurship".
Arts and Entrepreneurship by
Interest in entrepreneurship in the arts has grown in recent years. This book brought together experts and thought leaders from around the world to uncover business success strategies for individuals engaged in the arts worldwide.
Location: OnlinePublication Date: 2017
Case Studies in Cultural Entrepreneurship: How to Create Relevant and Sustainable Institutions by Location: OnlinePublication Date: 2015
Locate books on entrepreneurial mindset in BU Libraries Search (Catalog) by using keyword "Entrepreneurial Mindset".
Crushing It! : How Great Entrepreneurs Build Their Business and Influence -- and How You Can, Too by Location: Libraries Beyond BUPublication Date: 2018
Revisiting the Entrepreneurial Mind Inside the Black Box: An Expanded Edition by Location: OnlinePublication Date: 2017
Locate books on design thinking in BU Libraries Search (Catalog) by using keyword "Design Thinking".
Business Design Thinking and Doing: Frameworks, Strategies, and Techniques for Sustainable Innovation by
This textbook aims to guide, instruct and inspire the next generation of innovation designers, managers and leaders. Building upon an evidence-based innovation development process, it introduces, explains and provides visual models and case examples of what Business Design is, how it is applied across sectors and organizations, and its impact on decision-making and value creation. Students will read and analyze design-led innovation business cases from across the globe, discover multi-disciplinary strategies (from marketing to anthropology) and practice applying a designer's toolkit to find, frame, and solve business problems in contemporary ways. Throughout the book, students will break down the process of innovation and move from initiation to implementation, engage in iterative feedback loops, and develop concrete plans for personal and professional collaboration and workplace application. For MBA and senior undergraduate students, this book offers a step-by-step and comprehensive reference guide to creative problem framing and solving - inside and beyond the classroom. It integrates marketing principles and management frameworks, with anthropological and design methods reflecting the diverse and in-demand skills vital to tomorrow's workforce. For instructors, this book offers a way to confidently engage learners in the realm of design practices and strategies relevant to business decision-making. The pedagogical framework, along with a comprehensive suite of techniques and templates, offers both novice and experienced teachers a step-by-step reference guide that facilitates skills development in creative problem framing and solving. Angèle Beausoleil is Assistant Professor of Business Design and Innovation in the Rotman School of Management at the University of Toronto, Canada. She is a 'pracademic' who teaches design methodologies for business innovation and leads research on organizational innovation process design, navigation and management. A former communications designer, senior strategist and innovation lab executive, she applies her extensive industry experience to crafting high impact student-centred learning experiences. At Rotman, Beausoleil is the Academic Director of the Business Design Initiative, an emerging education and research centre focused on design-led innovation leadership. She also teaches human-centred design, innovative leadership and creativity to executives, MBA and Commerce students.
Location: OnlinePublication Date: 2022
Design Thinking: Understanding How Designers Think and Work by
What do designers do during the activity of 'designing'? How are creative thinking skills employed? What is design ability and how is it developed? Nigel Cross, one of design's foremost scholars, explores through observation, analysis and reflection the often enigmatic elements of design thinking. Detailed case studies provide commentary on specific examples of design innovation and development, with interspersed chapters providing research-based overviews of design cognition. This new edition expands on the previous book with more emphasis on teamwork and co-design, and updated and expanded case studies and examples - including the development of a Formula One car and a backpack for mountain biking - as well as a new glossary of key terms. Written for all those wanting to understand more about how good designers work, regardless of discipline
Location: OnlinePublication Date: 2023
Design Thinking for Strategy: Innovating Towards Competitive Advantage by
The business environment is changing more rapidly than ever before, and new business ideas are emerging. This book discusses applying insights from design thinking to craft novel strategies that satisfy customer needs, make use of the available capabilities, integrate requirements for financial success and provide competitive advantage. It guides readers through the jungle encountered when developing a strategy for sustained growth and profitability. It addresses strategy design in a holistic way by applying abductive reasoning, iteratively observing customers and focusing on empathy, as well as prototyping ideas and using customers to validate them. Uniquely applying insights from design thinking to strategy, this book is a must-read for graduates, MBAs and executives interested in innovation and strategy, as well as corporate strategists, innovation managers, business analysts and consultants.
Location: OnlinePublication Date: 2020
Locate books on financing in BU Libraries Search (Catalog) by using keyword "Financing".
Closing the Equity Gap: Creating Wealth and Fostering Justice in Startup Investing by Location: Pardee Stacks HG4515.13 .K376 2023Publication Date: 2023
Financing Startups: Understanding Strategic Risks, Funding Sources, and the Impact of Emerging Technologies by Location: OnlinePublication Date: 2022
Venture Capital Strategy: How to Think Like a Venture Capitalist by Location: Pardee Reserve HG4751 .V47 2020Publication Date: 2020
Assistant Head, Information Services
Reference & Instruction Librarian
Dorice Moylan
She/Her/Hers
Contact:
Pardee Library
dmoylan@bu.edu
Room 318F
Pardee Library
dmoylan@bu.edu
Room 318F
Pardee Library
617-353-4310
Subjects: Business & Management