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Featured Books Archive at Pardee Library

The Business of Halloween

Trick-or-treating is big business! There are upwards of 18,000 companies worldwide in the chocolate and candy manufacturing industry, responsible for an estimated 889,000 jobs (IBISWorld). In the United States alone, non-chocolate confections have an estimated market size of $14.2 billion  (Mintel). To learn more about the history of chocolate, candy, and the companies at the center of this industry, check out these books available on the shelves at Pardee or online through the BU Libraries Catalog.

More interested in tricks than treats? Want to crunch some spooky numbers? Explore Investopedia's report on Halloween's impact on the global economy, or read about the frightening economics of running a haunted house, and check out our selection of books on (haunted?) dolls, zombie banks, and more spine tingling titles. Happy Halloween from the Pardee staff!

Featured Reading: Candy Capital

NECCO: An Epic Candy Tale

Location: Pardee Display Table

A roll of Necco wafers has been described as the "indestructible candy," and for 171 years its originator, the New England Confectionary Company (Necco), seemed just as indestructible. From its start in 1847 with the invention of the first American candy machine, the company prevailed through two world wars, the Great Depression, and countless trends, changes, and setbacks to become the longest-running candy company in US history until its sudden and tragic closing in 2018. A giant from its inception, Necco operated out of huge factories considered marvels of 20th century industrial American achievement. For decades the company boasted a product line of 500-700 varieties of candy with its famous Necco Wafers reigning as the perennial top seller. With generations of families working together to produce every confection imaginable, Necco was a New England institution, landmark, and source of pride. Extensively researched, this book is the complete history of Necco and its family of brands from the 19th through the 21st centuries. This is an epic tale of the American candy industry, the people who made it happen, and everyone who enjoyed those sweet treats of childhood.

The Emperors of Chocolate: Inside the Secret World of Hershey and Mars

Location: Pardee Display Table

Corporate candy giants Milton Hershey and Forrest Mars built business empires out of one of the world's most magical, sought-after substances: chocolate. In The Emperors of Chocolate , Joël Glenn Brenner--the first person to ever gain access to the highly secretive companies of Hershey and Mars--spins a unique story that takes us inside a world as mysterious as Willy Wonka's Chocolate Factory. Packed with flavorful stories and outrageous characters that give the true scoop on this real-life candyland, The Emperors of Chocolate is a delectable read for business buffs and chocoholics alike. Start reading and you'll soon be hungry for more.

Pez: From Austrian Invention to American Icon

Location: Online

The world's one-and-only PEZ historian dispenses fun facts on the candy's evolution from smoking substitute to childhood treat to pop culture collectible.     PEZ is an American classic and a staple of many childhood memories. Yet it originated in Austria, where PEZ began in 1927 as compressed peppermint tablets marketed as an alternative to smoking. Upon arrival in the United States in 1952, PEZ quickly took a new direction, adding fruit flavors and three-dimensional character heads to top the dispensers. Now produced in Orange, Connecticut, the iconic PEZ brand is available in over eighty countries, selling more than sixty-five million dispensers annually and inspiring collectors and fans worldwide. Join the world's first and only official PEZ historian, Shawn Peterson, on a journey of sweet proportions for an inside look at the world's most cherished interactive candy.

Candy Capital

Creepy Capital

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